FirstMark is proud to announce its investment in Brooklinen, which offers high quality home essentials at fair prices. Read the full coverage in TechCrunch here.

“At some point, everyone has an ‘Aha!’ moment when it comes to the importance of high-quality bed linens. For Brooklinen founders, Rich and Vicki Fulop, that moment came on vacation at a hotel, where the sheets were too good to be true but unfortunately not for sale.

As the couple searched for some nice sheets, everywhere from Bed Bath & Beyond to ABC Home, they realized that there is a segment of the market that isn’t being served well when it comes to bed linens.

That’s how Brooklinen was born.”

Read the full article on TechCrunch.