Contact:

  • Danielle Hootnick

  • FirstMark Capital
  • 1221 Avenue of the Americas 26th Fl
  • New York, NY 10020

Phone: 212-792-2200

Fax: 212-575-0541

July 28, 2010

AOL Kids and Weplay Team Up to Make AOL Kids Sports

A Fun and Exciting Youth Sports Experience

(NEW YORK -- July 14, 2010) - Weplay.com, the leading online youth sports experience, today announced its partnership with AOL Kids, http://kids.aol.com, a destination for kids online. Together the companies launched a unique experience for kids who love and play sports available on AOL Kids Sports, http://kids.aol.com/sports. The new offering allows kids to earn rewards for their on and off the field achievements, play sports games, watch videos, hang out with their teammates, meet their favorite pros and connect with other youth athletes online.
“Weplay is proud to partner with AOL Kids by creating  a fun and engaging sports experience,” said Steve Hansen, CEO of Weplay.com. “Teaming up with AOL Kids furthers our goal of engaging kids wherever and whatever they play in a fun, healthy way.”

“AOL Kids is excited to partner with Weplay to power AOL Kids Sports especially given the great content and tools they offer in the youth sports arena,” said Stephanie Cohen, Editorial Director of AOL Kids. “We love that kids can create their own Weplay profiles and join an online community where they can connect with other youth who share their same passion for sports. Weplay is a perfect match for us in continuing our goal of providing kids safe online experiences they cannot find elsewhere.”

Aol Kids is a web destination for kids ages six to twelve. The site provides tools such as e-mail, My Favorites, Weather, and more. In addition,  Aol Kids provides games and activites on topics kids love like music, animals, sports and more.

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About AOL
AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL's owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL's consumer offerings.

About Weplay
Weplay.com is the leading online youth sports network connecting athletes, parents and coaches.  Weplay.com's partners include Creative Artists Agency; Major League Baseball Advanced Media; FirstMark Capital; and iconic athletes Derek Jeter, LeBron James and Peyton Manning.

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NYVCA Ingenuity 2010 Conference

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