CMS Wire | 08.09.16

Marketo Founder’s Account-Based Marketing Startup Nets $22M

By Dom Nicastro

Jon Miller knows a thing or two about building an enterprise technology Software-as-a-Service (SaaS) company. He’s one of the founders of Marketo, the San Mateo, Calif.-based marketing automation provider that plans to sell itself to a private equity investor for $1.79 billion.

Miller’s B2B account-based marketing (ABM) startup Engagio today closed a Series B round of funding worth $22 million. Palo Alto’s Norwest Venture Partners led the round with participation from FirstMark Capital and Storm Ventures. Miller said he plans to use the investment for customer success, to scale sales and marketing, and to accelerate product innovation.

Read the full article on CMS Wire