TechCrunch | 03.07.17

Hubble raises $16.5 million to deliver affordable daily contact lenses

By Lora Kolodny

FirstMark is proud to announce its investment in Hubble Contacts, led by Rick Heitzmann. TechCrunch shares more details here:

A subscription commerce startup that sells its own brand of daily disposable contact lenses, Hubble, has raised $16.5 million in a new round of venture funding just five months after having launched its service publicly. One might say the deal happened in the blink of an eye for the startup, which is incorporated as Vision Path Inc.

Co-founded by Ben Cogan and Jesse Horwitz, Hubble sells contact lenses with a power range from negative 0.50 through negative 12.0 today. Customers pay $30 for a monthly supply shipped right to their door, which works out to about fifty cents per lens. Most other daily disposable contacts sold in the US cost twice as much, at least, the cofounders said.

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