Business Journal | 04.20.15

Healthcare Startup Gravie Lands $12.5M to Ramp Up Sales

By Katharine Grayson

Health care startup Gravie has closed on $12.5 million in venture capital as it ramps up sales and marketing nationwide.

Eden Prairie-based Split Rock Partners invested in Gravie for the first time and led the round. The startup’s previous backers, Aberdare Ventures and FirstMark Capital, also participated.

Minneapolis-based Gravie guides individuals through the process of buying health insurance online and provides them with ongoing support through a concierge service.

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