EagleEye Analytics Deepens Insurance Industry Expertise with New Executive Hire
Doug McCracken, Sales and Marketing Leader, to Expand Firm’s Services and Reach into P&C Carriers
EagleEye Analytics, the leading provider of predictive analytics solutions for the property and casualty industry, announced today that Doug McCracken has been named Senior Vice President of Sales and Marketing.
McCracken has more than 20 years of experience in sales, marketing, pricing, and management, and has held executive positions at both GMAC Insurance and Infinity P&C. Most recently, he was a Vice President at GMAC Insurance, where over a 9-year period he held sales and marketing leadership positions for both the direct and agency channels. Prior to GMAC Insurance, McCracken spent 6 years at Infinity P&C in a product management leadership role.
At EagleEye, McCracken’s role is a key executive position, designed to expand the company’s services and relationships with customers, building on the powerful predictive analytics solutions that EagleEye has provided to insurance carriers for the last five years.
“Doug has a proven background in translating vision into action, and his sales and marketing leadership will help to accelerate our growth,” said Wade Bontrager, President and CEO of EagleEye. “He brings additional industry expertise to our senior management team. His practical insight into the challenges that carriers face today – particularly as they find prospects, onboard clients and manage clients and claims – and how predictive analytics can strengthen the carrier’s business across the entire customer lifecycle, will be extremely valuable.”
About EagleEye AnalyticsEagleEye Analytics provides transformative business solutions to the insurance industry through the application of breakthrough predictive analytics technology. The company’s machine learning technology has been customized for the unique requirements of the insurance industry and has been proven to give the best predictive results in over 160 implementations. The firm’s customers improve profitability and growth through enhanced real-time decision-making across their entire business; including pricing, underwriting, distribution and marketing. A privately held company, EagleEye Analytics is backed by FirstMark Capital in New York. For more information visit EagleEye Analytics’ website at www.eeanalytics.com .